How to analyze your target Analyzing the target is as we have seen one of the fundamental steps within every strategy to create valuable content that reaches people. Here are the fundamental steps for target analysis : step : analysis and social trends. Step : target overview ; step : analysis of own comments and reviews ; step : analysis of comments on industry posts .
In the first phase it is important
to start from an overview of purchasing and social behavior trends in your industry. How? By retrieving information data statistics and research on people’s behavior. In this case it is necessary to rely on authoritative sources such as Statista . Secondly it accurate mobile phone number list is good to have a more detailed overview of the target audience taking into account demographic and psychographic data such as age gender geographic location interests values and lifestyles .
In addition it is useful to examine their
Social media usage habits which platforms they prefer when they are most active and what type of content they consume the most. After the first two steps of by lists quantitative analysis the last two are dedicated to a qualitative analysis of comments and reviews and micro-data from which any recurring questions or particular needs may emerge to which we can respond through ad hoc content.
Traces and signals that people leave
Online as explained by Massimo Gioacchino in a webinar on our premium community Marketing Espresso Plus . In other words “ pieces of us ” that can be found mahigit sa 40,000 paghahanap ang nangyayari on any platform we use and that tell something about us. A like a comment a Google search. Everything is micro-data