Text content, and particularly blog articles, play an important role in a content marketing campaign . And on this subject, many site owners wonder whether it is better to turn to short articles (i.e. less than 800 words) or to longer content. While the longer format is in most cases recommended by SEO experts, the short article nevertheless has its share of advantages.
Table of Contents
In this article, we wanted to highlight phone number library the benefits of this type of content for your website!
1) A complete reading of your blog articles
Time is precious and Internet users do not always have time to read a long article in its entirety. Indeed, their only goal is to find the information they are looking for. By writing a short article, you will be sure that your visitors will read it in its entirety .
It’s up to you to write a concise, clear article with high added value and you should succeed in retaining your readership .
2) Save time
As you know, it is important to regularly publish content on your blog. By choosing short articles rather than long articles, you will save time. And for good reason, you will spend less time writing . It is useless to remind you that writing a 1500-word article will take 3 times longer than writing a 500-word content.
In addition, writing a short article ny lalao miverina eoropeana requires less energy and money, while having at least the same impacts (SEO, conversion power, etc.) as long content.
You don’t have the time to write your blog articles? Entrust the creation of your content to our web editors in Madagascar !
3) Priority over current events
In the field of 2.0 journalism, competition is often tough and it is sometimes necessary to be the first website to publish a story.
If you have a news blog, the short betting email list format is perfectly suited since you optimize your chances of being the “ number one ” . Your article will thus be more likely to gain backlinks from other sites. By taking the time to write long content, you will waste time and your competitors will surely get ahead of you.
4) An effective response to the needs of mobile users
In a world where Smartphones have become indispensable in everyday life, website owners must adapt to new browsing habits . And there is nothing better than short content to achieve this goal.
Most mobile users only look for short content. On their small screens (even if some smartphones are generally better equipped than others), it would be difficult to read a multi-page article in its entirety.
Furthermore, in this first half of 2019 alone, more than 70% of web traffic originated from mobile devices such as smartphones and tablets.
5) A good engagement rate
As soon as your short article is relevant to an Internet user and what is more, it answers these questions, he will be more likely to share it on social networks. Your content will thus gain visibility and you will automatically increase the traffic of your website .
